Dr. Rita McCracken, MD, PhD, CCFP(COE), FCFP

Contact Information

Chosen name and pronouns:

Rita McCracken (She/Her/Hers)


Rita McCracken


Tel: 778-996-6894


Twitter/ DrRitaMc

LinkedIn/ rita-mccracken-md-phd-she-her-89379015/

Alternate Contact

Erik Rolfsen

Senior Media Relations Specialist

Tel: 604.822.2644

Cell: 604.209.3048

Email: erik.rolfsen@ubc.ca


family doctor shortage, family practice, primary care, audit and feedback, prescribing patterns, prescribing safety, quality improvement, end of life, frailty, physician remuneration, health policy (primary care), geriatrics, nursing homes, long term care, residential care, doctors, social justice in medicine, social determinants of health, health equity,



In the Media

All media appearances recorded here: https://linktr.ee/DrRitaMc 5 most recent: Vaccinations for 5-11 years old – CBC BC’s family doctor shortage – CBC On The Coast Permanent paid sick leave – CBC Early Edition Group including doctors, economists calls on B.C. to legislate at least 10 employer-paid sick days – CTV New mobile medical service designed to fill healthcare gap in Whistler – Pique Newsmagazine