So-Eun Park

Assistant Professor

Sauder School of Business

Marketing and Behavioural Science Division

Vancouver Campus

Fields

Economics

Contact Information

soeun.park@sauder.ubc.ca

Tel: 604-822-8384

Alternate Contact

Sachi Wickramasinghe

Media Relations Specialist

Tel: 604-822-4549

Email: sachi.wickramasinghe@ubc.ca

Expertise

Bounded rationality, retail markets, behavioural economics, game theory