Marketing and Consumer Behaviour
Cognitive development, infancy, childhood, adolescence, racism, race, stereotypes, cooperation, bias, innateness, science education, multiculturalism, gender, ethnicity, neuromarketing, attitudes, preferences, psychology

Electronic commerce, computer-supported decision making, information systems
Management education, customer satisfaction, mergers and acquisition, innovation, international collaborations in education

Role of marketing in obesity, food industry and food marketing, calorie labelling, role of food enjoyment, restaurant management, hedonic consumption, sensory perception

Consumer behaviour, new product development, social marketing, affect and emotion, creativity in business

Consumer judgment and decision making, risk, rationality, decision making in the medical field, prediction and forecasting in consumers and managers, methods for analyzing individual and aggregate effect

Work and employment, gender, consumption/consumerism, contemporary Chinese society

Consumer behaviour, sustainability, energy efficiency, decisions about the future, product attribute framing, consumer psychology, sustainable development

Social influence, consumer-brand relationships, consumer response to product design, sensory marketing

exercise adherence, dietary adherence, lifestyle behaviour change, prediabetes, diabetes prevention, health program evaluation, digital health technologies

social enterprise and social innovation, rural health, community engagement, not-for-profit marketing, pro-social behaviour, multicultural marketing and consumption, consumer well-being, health promotion, consumer privacy, food marketing, fashion and popular culture, digital marketing, social media marketing

Consumer behavior, brand management, new product development, market research, pricing, rebates, gift cards, reward programs, loyalty programs, disruptive innovation, observation techniques, biases in judgement and decision making, public policy, consumer protection

Workplace fairness, employee sabotage, employee retaliation, workplace deviance, workplace mindfulness, employee emotions, customer emotions, leadership, accountability, integrity, corporate social responsibility, employee engagement, human resources

Marketing, advertising, branding, promotional strategies, food service, franchising

Risk, entrepreneurship

Consumer behavior, consumer psychology, branding, sensory marketing, technology marketing